In March, Domino’s Pizza opens its 9,000th store worldwide, with dual celebrations in New Delhi, India and New Orleans, La.
- Bain Capital sells its interests in Domino's Pizza.
- Domino's raises $2.7 million during the 7th annual St. Jude Children's Research Hospital Thanks and Giving campaign, marking the largest single charitable donation in the company's 50-year history.
- Domino’s Pizza celebrates its 50th anniversary in December.
- Pizza Today Magazine names Domino's its "Chain of the Year" for the second straight year – making the company a three-time overall winner, and the first pizza delivery company to receive the honor in back-to-back years.
- Domino's continues to revamp its menu, launching a new recipe for Buffalo Wings and Boneless Chicken, a new line of Domino's Artisan™ Pizzas using premium ingredients and two new bread sides – Stuffed Cheesy Bread and Parmesan Bread Bites.
- Patrick Doyle is named No. 1 Best CEO of 2011 by CNBC.
- Domino's Pizza is recognized as the Official Pizza of the NCAA® and Official Pizza of NCAA® March Madness®. The partnership lasts from 2011-2013.
Domino's unveils its new logo and 'Pizza Theater' store design ... marking a significant change in the customer experience at Domino's!
- Domino's debuts its ordering app for Android phones. This, in addition to its existing iPhone app which debuted in 2011, offers a Domino's mobile ordering app to more than 80 percent of smartphones.
- Domino's Pizza debuts its mobile ordering technology to Amazon's Kindle Fire by launching the Domino's Pizza app into the Amazon Appstore for Android. This marks the company's first appearance in the Amazon Appstore for Android and the company's first Android tablet app.
- In August, Domino's launches its "Ultimate Delivery Vehicle" design competition – a campaign as unique as anything in its 52-year history. Pizza lovers and car enthusiasts are asked to help Domino's revolutionize the pizza industry by contributing to the design of the Ultimate Delivery Vehicle – something Domino's fans and customers could see as part of the delivery experience in the future. Stay tuned!
- Domino's debuts the biggest product launch since the redesign of its core hand-tossed pizza, launching its Handmade Pan Pizza in September. Made from fresh, never-frozen dough, the terrific product marked Domino's entry into the pan pizza scene in a big way!
- Domino's opens its 9,999th store with a celebration in Carlsbad, Calif. Days later, Domino's celebrates the opening of its 10,000th store in Istanbul, Turkey.
Domino’s launches Pizza Profiles on dominos.com. The enhanced online ordering profile platform gives customers the ability to save information and record their favorite order in as little as five clicks, or about 30 seconds.
- Domino’s opens its first Thailand store in Bangkok.
- Domino’s updates its revolutionary Domino’s Tracker® with a new experience exclusive to customers who order Handmade Pan Pizza.
- Domino’s introduces a pilot program in one Salt Lake City store that let customers watch their orders being made live via a webcam. Five webcams were placed in the store’s kitchen for the entire month of May.
- Domino’s launches a new ordering app for Windows Phone 8. The new app added voice capabilities and allows customers to pin their current order directly to their Start screen, which allows direct access to track an order using Domino’s Tracker®.
- Domino’s debuts its “Second Hand Logos” program on Pinterest. The program encouraged artists to recycle old Domino’s logo materials (from signage and closing to store materials) into pieces of art.
- Domino’s launches a unique campaign highlighting franchisee success stories. The campaign featured franchisee Reece Arroyave’s story from handing out fliers to becoming a business owner. More than 90 percent of current Domino’s Pizza franchisees in the U.S. started off as delivery drivers or pizza makers.
- Domino’s opens its first ever ‘Pizza Theater’ store in New Orleans, La.
Domino’s introduces its new Specialty Chicken – a delicious combination of toppings, sauces and cheeses layered over 12 bites of lightly breaded, 100 percent whole breast white meat chicken. Specialty Chicken comes in four unique flavors: Crispy Bacon & Tomato, Spicy Jalapeno-Pineapple, Classic Hot Buffalo and Sweet BBQ Bacon.
- Domino’s unveils its ordering app innovation using Ford SYNC® AppLink™ System. Customers who have a Pizza Profile on their Domino’s mobile app, as well as the Ford SYNC in-car connectivity system, will be able to use Ford SYNC to place their saved “Easy Order” in just a few simple, voice-activated steps.
- Domino’s starts accepting payment via Google Wallet.
- Domino’s releases its new iPad® ordering app, which puts pizza at the center of everything – including updated, mouthwatering food photography and a newly created, more realistic custom pizza builder.
- Domino’s opens its 11,000th store in the world in Brantford, Ontario, Canada.
- Domino’s launches an online group ordering tool which makes ordering pizza for large parties and group gatherings easy.
- Domino’s kicks off voice ordering for its iPhone® and Android™ apps.
- Domino’s opens its first store in Kenya.
Domino’s DXP™ (Delivery Expert), a specially designed and built pizza delivery vehicle three years in the making, is launched across 25 markets in the U.S. The car can hold up to 80 pizzas and features a warming oven located behind the driver’s door, as well as storage areas designed for easy loading and unloading of pizzas and other menu items.
- Domino’s launches AnyWare, a suite of innovative technology that allows customers to order in more ways and on more devices than ever before. Customers can order via text, tweet, Samsung Smart TV®, Ford SYNC® AppLink™ system, the Android Wear smartwatch app, Pebble® smartwatch app, or via voice ordering with Dom.
- Domino’s raises $5.2 million during the 11th annual St. Jude Children’s Research Hospital Thanks and Giving campaign, marking the largest single charitable donation in the company’s history.
- Domino’s Event Center opens at St. Jude Children’s Research Hospital in Memphis, Tenn. The flexible event space can be used for hospital fundraising events, patient and family activities, and entertainment.
- Domino’s opens in six new international markets: Cambodia, Azerbaijan, Republic of Georgia, Portugal, Italy and Belarus.
- Domino’s celebrates the grand opening of its 12,000th store in the world – in Oklahoma City – by presenting a $12,000 check donation to the Boys and Girls Clubs of Oklahoma County.
- Domino’s launches Marbled Cookie Brownie – a warm and gooey blend of milk chocolate chunk cookie and fudge brownie that is baked in the oven and cut into nine pieces.
- Domino’s introduces Piece of the Pie Rewards, a loyalty program that provides exclusive members-only discounts, bonus offers and perks.
- Domino’s celebrates its 55th anniversary in December.
Domino’s launches salads in all stores across the U.S. They come in three varieties: Classic Garden, Chicken Caesar and Chicken Apple Pecan.
- Domino’s opens its 1,000th store in India.
- Domino’s unveils the following additions to its line of AnyWare technology: Amazon Echo, Apple Watch, zero-click ordering, Facebook Messenger and Google Home.
- Domino’s rolls out a second wave of DXP delivery vehicles across the U.S., bringing the total number of DXPs to 155.
- Domino’s celebrates the grand opening of its 13,000th store in the world. The store is located in Auburn, Wash. – just outside of Seattle.